- Clare Wood -
  • CPA
  • Business Strategist
  • Speaker
  • Author
- Clare Wood -
  • CPA
  • Business Strategist
  • Speaker
  • Author

More profit,

on purpose.

Strong revenue. Growing team. Still wondering where the money is going?

I help established service-based businesses turn growth into actual profit, so your business stops feeling expensive to run and starts paying you properly.

More profit,

on purpose.

Strong revenue. Growing team. Still wondering where the money is going?

I help established service-based businesses turn growth into actual profit, so your business stops feeling expensive to run and starts paying you properly.

Grow your profit margin, get clear on your pricing strategy and team structure, improve your cashflow management so you can make decisions with financial clarity, and scale in a profitable way.

Find the support that fits

For founders & leaderS

1:1 Business
Strategy

Ongoing coaching or one-off strategy sessions for business owners who want a strategic partner in their numbers and their decisions.

For teams & organisations

Corporate
Workshops & Training

Workshops and training programs that build financial literacy and strategic thinking across your whole team, not just at the top.

For Live or ONLINE Events

Live
Speaking

Keynotes and conversations on profit, pricing and financial clarity, made for conferences, masterminds and company events.

Profit-led strategy, tailored to your business

A strategic financial partner

as you scale your team

You don’t have time for a generic course or mastermind.  

You need someone who sits in your numbers, your strategy, and your decisions with you. That means reviewing your Xero together, pressure-testing your pricing, helping you build a team structure that actually generates margin, and making sure your marketing spend is working.

Not just accountability… real financial and strategic support, tailored to your business.

Where we focus

01. Know your
numbers

Are you making decisions about pricing, hiring, and investment without seeing the full picture?

You can’t grow what you can’t see (or understand).

We find out which clients are really making you money and which offers are quietly costing you. No more guessing.

02. Control your
cashflow

Does it feel like your money goes out, just as fast as it comes in?

Profit on paper means nothing if the bank account says otherwise.

We map where your cash is going and when, so you can plan ahead with confidence. No more nervous checks of the bank balance.

03. Grow with
purpose

Is the revenue up and the team bigger, but it somehow feels harder than ever?

You’ve scaled the work without scaling the profit.

We build a growth plan where the profit grows with the business, and you get to enjoy what you’ve built. No more running to stand still.

You don't need the accountant to tell you what happened last quarter.

You need someone who understands your numbers and your business… and can tell you what to do about both.

I'm Clare Wood.

A CPA-qualified business strategist with 20+ years in business finance and a decade working directly with service business founders.

If you're past the hustle stage and ready to build your business or company in a way that's numbers led and genuinely profitable, I'm your person.