Starting out as a new business owner it’s hard not to get excited about promoting your venture. You’ve likely found yourself visually planning the colours, the overall image, a killer catchphrase (or two) and the platform for this promotion. The only problem with this: I’m absolutely certain this beautiful...
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Blog
Who are you selling to, and what do they want?
As a business coach, a mistake I see all too often is business owners who don’t have a clear idea of their ideal customer. Starting out, it’s so easy to get caught up in this awesome idea you’ve had. To lose yourself in the fantastic-ness of your incredible new...
The power of creating a business plan for your business
If you’ve ever googled “goal setting”, or mix in business circles, you’d be pretty well versed in how important goal setting is. You’d already know that writing down your goals increases your likelihood of achieving them by 95%. You’d also know that goal setting makes you a better person...
Don’t give up on Facebook! (here’s how you can increase engagement on your posts)
I’m not saying anything revolutionary when I declare, Facebook has CHANGED! It’s just not what it used to be. People aren’t sharing as much as they used to and with the addition of more than just the thumbs up icon, they’re not commenting as much as they used to...
Pinterest. Not just another Social Media Platform
I’m going to share something which may surprise you. Pinterest isn’t actually a social media platform. I know, I get it… The beautiful images and Ikea hacks are a little misleading but I can assure you, it’s true. That said, it is Social Media-ish but it’s a lot more...
Why Instagram can’t be your only marketing tactic (and what other marketing strategies you CAN use)
Instagram is awesome, right? Who doesn’t love seeing perfectly curated images and amusing little videos at the touch of a button? And, for your business it’s great! You can link people straight to your website through a story, you can tastefully display your products and services and it is...
Building your personal brand
Personal branding seems to be much of a buzzword at the moment, but what does it actually mean, and do you need to create a personal brand for yourself (and your business)? Why build a personal brand? From your own experience, what types of businesses and brands to...
Positive Thinking for Financial Abundance in your Business
When you’re a business owner, particularly a small business owner, you are probably on an absolute rollercoaster of emotions- “Yes, I’m amazing! Business is going great and I’m going to be super successful” to “This is all a total disaster, I’m never going to make any money. I should...
Why I went shopping for a $5m house
Not too long ago, my hubby and I were blessed with a rare, kid-free night away together. When we get time alone, we love open our minds up and think of all the things we could do with our lives- where we could go, what we could do… As...
Overcoming Fear
As a business coach, one of the biggest obstacles I see in terms of creating abundance and success in business is fear. Some examples of how fear can show up in business: I can’t do a video, what if I make a fool of myself? I can’t increase...